{"id":16227,"date":"2023-03-23T22:49:49","date_gmt":"2023-03-23T21:49:49","guid":{"rendered":"https:\/\/tolunacorporate.com\/?p=16227"},"modified":"2025-05-09T22:54:54","modified_gmt":"2025-05-09T20:54:54","slug":"questions-de-communication-hebdocom-vague-17","status":"publish","type":"post","link":"https:\/\/tolunacorporate.com\/fr\/questions-de-communication-hebdocom-vague-17\/","title":{"rendered":"Questions de communication \u2013 Hebdocom \u2013 Vague 17"},"content":{"rendered":"\n<h5 class=\"wp-block-heading\">Enqu\u00eate r\u00e9alis\u00e9e en ligne les 21 et 22 mars 2023. \u00c9chantillon de 1 095 personnes repr\u00e9sentatif des Fran\u00e7ais \u00e2g\u00e9s de 18 ans et plus. M\u00e9thode des quotas et redressement appliqu\u00e9s aux variables suivantes : sexe, \u00e2ge, cat\u00e9gorie socioprofessionnelle, r\u00e9gion et taille d\u2019agglom\u00e9ration de l\u2019interview\u00e9(e).<\/h5>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Paris, le 23 mars,<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Chaque semaine, dans le cadre de l\u2019\u00e9mission de BFM Business HEBDO COM, Toluna Harris Interactive r\u00e9alise pour la chaine et Tilder une enqu\u00eate pour sonder l\u2019opinion des Fran\u00e7ais autour d\u2019un sujet ou d\u2019un enjeu d\u2019actualit\u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00e9l\u00e9charger le\u00a0<a href=\"https:\/\/tolunacorporate.com\/wp-content\/uploads\/2025\/05\/Rapport-Harris-BFM-Business-x-Tilder-Vague-17-1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">rapport complet<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vague 17 \u2013&nbsp;L\u2019image de Paris<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A un peu plus d\u2019un an des Jeux Olympiques organis\u00e9s \u00e0 Paris \u00e0 l\u2019\u00e9t\u00e9 2024, nous avons interrog\u00e9 les Fran\u00e7ais sur l\u2019image qu\u2019ils ont de la capitale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un peu plus de la moiti\u00e9 de la population fran\u00e7aise d\u00e9clare avoir une bonne image de Paris (59%). N\u00e9anmoins, peu d\u2019entre eux le manifestent avec enthousiasme, seulement 9% d\u00e9clarant en avoir une tr\u00e8s bonne image. On peut \u00e9galement noter que l\u2019image de la ville est l\u00e9g\u00e8rement plus positive hors de la r\u00e9gion Ile de France et chez les sympathisants de gauche.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il convient cependant de nuancer ce tableau relativement favorable puisque pr\u00e8s des deux tiers des Fran\u00e7ais estiment que l\u2019image qu\u2019ils ont de la capitale s\u2019est d\u00e9grad\u00e9e au cours des cinq derni\u00e8res ann\u00e9es (64%), quand un peu plus d\u2019un quart ne constatent pas d\u2019\u00e9volution (27%) et que seulement 9% voient une am\u00e9lioration. Ce sentiment de d\u00e9gradation est m\u00eame partag\u00e9 par la moiti\u00e9 de ceux d\u00e9clarant avoir une bonne image de la ville.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00e9l\u00e9charger le\u00a0<a href=\"https:\/\/tolunacorporate.com\/wp-content\/uploads\/2025\/05\/Rapport-Harris-BFM-Business-x-Tilder-Vague-17.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">rapport complet<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Enqu\u00eate r\u00e9alis\u00e9e en ligne les 21 et 22 mars 2023. \u00c9chantillon de<\/p>\n","protected":false},"author":59,"featured_media":16244,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_toluna_hide_sidebar":false,"_toluna_use_new_nav":false,"footnotes":""},"categories":[233],"tags":[101],"class_list":["post-16227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-france-fr","tag-poll-2","entry"],"acf":[],"_links":{"self":[{"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/posts\/16227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/comments?post=16227"}],"version-history":[{"count":0,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/posts\/16227\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/media\/16244"}],"wp:attachment":[{"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/media?parent=16227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/categories?post=16227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/tags?post=16227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}