
{"id":19346,"date":"2023-01-19T09:30:35","date_gmt":"2023-01-19T08:30:35","guid":{"rendered":"https:\/\/tolunacorporate.com\/?p=19346"},"modified":"2025-05-18T09:38:37","modified_gmt":"2025-05-18T07:38:37","slug":"questions-de-communication-hebdocom-vague-8","status":"publish","type":"post","link":"https:\/\/tolunacorporate.com\/fr\/questions-de-communication-hebdocom-vague-8\/","title":{"rendered":"Questions de communication \u2013 Hebdocom \u2013 Vague 8"},"content":{"rendered":"\n<h5 class=\"wp-block-heading\">Enqu\u00eate r\u00e9alis\u00e9e en ligne du 17 au 18 janvier 2023. \u00c9chantillon de 1 003 personnes repr\u00e9sentatif des Fran\u00e7ais \u00e2g\u00e9s de 18 ans et plus. M\u00e9thode des quotas et redressement appliqu\u00e9s aux variables suivantes :<br>sexe, \u00e2ge, cat\u00e9gorie socioprofessionnelle, r\u00e9gion et taille d\u2019agglom\u00e9ration de l\u2019interview\u00e9(e).<\/h5>\n\n\n\n<p><strong>Paris, le 19 janvier,<\/strong><\/p>\n\n\n\n<p>Chaque semaine, dans le cadre de l\u2019\u00e9mission de BFM Business HEBDO COM, Harris Interactive r\u00e9alise pour la chaine et Tilder une enqu\u00eate pour d\u00e9terminer comment les Fran\u00e7ais per\u00e7oivent la communication d\u2019une personnalit\u00e9, d\u2019une institution ou d\u2019un acteur en particulier sur un sujet d\u2019actualit\u00e9.<\/p>\n\n\n\n<p>T\u00e9l\u00e9charger le\u00a0<a href=\"https:\/\/tolunacorporate.com\/wp-content\/uploads\/2025\/05\/Rapport-Harris-BFM-Business-x-Tilder-Vague-8-2-1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">rapport complet<\/a><\/p>\n\n\n\n<p><strong>Vague 8 \u2013 Les prises de parole du gouvernement \u00e0 propos de la r\u00e9forme des retraites<\/strong><\/p>\n\n\n\n<p>Pour cette huiti\u00e8me vague, nous avons mesur\u00e9 la perception qu\u2019ont eu les Fran\u00e7ais de la communication du gouvernement et de ses diff\u00e9rents membres concernant le projet de r\u00e9forme des retraites pr\u00e9sent\u00e9 par la Premi\u00e8re ministre Elisabeth Borne le 10 janvier.<\/p>\n\n\n\n<p>Un peu moins d\u2019un tiers des Fran\u00e7ais se d\u00e9clarent convaincus par les diff\u00e9rentes prises de parole du gouvernement pour pr\u00e9senter la r\u00e9forme. Cette opinion semble fortement li\u00e9e \u00e0 l\u2019accord avec le fond du projet, ceux s\u2019y d\u00e9clarant favorables \u00e9tant une large majorit\u00e9 \u00e0 porter un regard positif sur la communication qui l\u2019a entour\u00e9.<\/p>\n\n\n\n<p>T\u00e9l\u00e9charger le\u00a0<a href=\"https:\/\/tolunacorporate.com\/wp-content\/uploads\/2025\/05\/Rapport-Harris-BFM-Business-x-Tilder-Vague-8-3-1.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">rapport complet<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Enqu\u00eate r\u00e9alis\u00e9e en ligne du 17 au 18 janvier 2023. \u00c9chantillon de<\/p>\n","protected":false},"author":59,"featured_media":19347,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_toluna_hide_sidebar":false,"footnotes":""},"categories":[233],"tags":[101],"class_list":["post-19346","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-france-fr","tag-poll-2","entry"],"acf":[],"_links":{"self":[{"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/posts\/19346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/comments?post=19346"}],"version-history":[{"count":0,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/posts\/19346\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/media\/19347"}],"wp:attachment":[{"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/media?parent=19346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/categories?post=19346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tolunacorporate.com\/fr\/wp-json\/wp\/v2\/tags?post=19346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}