Context is key to dialing in your brand empathy
(Part 2 of a 4–part blog series helping brands think like real people)
Discover our ground-breaking solutions, keep up with the latest trends, and hear from our global experts.
(Part 2 of a 4–part blog series helping brands think like real people)
The pandemic caused a seismic shift in consumption for the wine industry.
In today’s marketplace, changes and disruptions are becoming the rule rather than
(Part 1 of a 4–part blog series helping brands think like real people)
For consumers and brands alike, these have been truly unprecedented times—and the
During the first round of the French legislative elections on June 12,
Originally published by ANA. In today’s economy, the inflation rate is constantly rising
This interview with Nathalie Perrio-Combeaux and Patrick van Bloeme, co-MDs of Toluna
In the wake of the invasion of Ukraine, Toluna launched a social
From an emotional perspective, people feel much different today compared to a
As global inflation continues to rear its ugly head, Australians are feeling
Originally published by WARC and ANA. With consumer behavior and sentiment changing ever more quickly,