Share of wallet is more critical than ever. Maximize every decision you need to make.
Are your customers brand loyal? Will they try your next product? Know what your future looks like, now.
Our platform-based approach, respondent access, and full suite of solutions ensure that you’re fit for the future.
Innovative solutions designed for the unique needs of consumer packaged goods companies.
New Product Development
Test concepts and packaging before launching your next product. Access real-time feedback from your target audience to adjust and refine your product before bringing it to market.
Does your packaging help you to sell more? Packaging is a critical part of your product that often gets overlooked. Keep it current.
Campaign, Creative, and Message Testing
Optimize creative and messaging for your next campaign. Test ads in real-time to ensure they resonate with your target audience.
Ideation and Co-Creation
What market gaps exist? Your customers likely know. Engage with your target audience in a branded community to uncover new concepts for your category.
The shelf is a crowded place–make sure your product stands out. Test visibility and recall to ensure you’re visible (and moving).
Ready for more?
View our full suite of solutions
Speak to shoppers, consider path-to-purchase.
Speak to the people that matter most--shoppers and non-shoppers alike. Understand who has influence on them within their household. We’ve developed a grocery shoppers panel to ensure you’re directly connected to the people who are buying (or not buying) your product.
Power your decisions with on-demand insights.
Toluna delivers real-time consumer insights at the speed of the on-demand economy. By combining global scale and local expertise with innovative technology and award-winning research design, we help clients explore tomorrow, now.