Quality starts with respondent recruitment and vetting. Members must be approved through third party and IP validation before registration is completed.
Members of Toluna's panel are engaged with contents and survey topics that are relevant to them. Ongoing member quality checks include participation limits and a proprietary scoring system—ensuring the best respondents for your research.
Studies are designed to deliver high quality, actionable insights. Our optimized survey designs eliminate possible questionnaire bias.
Fraud prevention is ensured using proprietary Toluna technology. Ongoing member quality checks prevent bot attacks and fraud at the survey and project level.
Proactive measures ensure only engaged respondents complete your surveys. Project managers discuss your options for monitoring respondent engagement.