Published Nov 11, 2024
Toluna
Toluna’s AI everywhere strategy is a core driver of our continuous pursuit of innovation. Apart from leveraging AI for our trailblazing solutions — PACT Instant, QProbe, and SmartCloud, to name a few — we also integrate AI in our everyday processes, including our data quality approach QSphere. To put it simply, staying at the forefront of innovation is a top priority for us. staying at the forefront of innovation is a top priority for us.
Which is why we’re thrilled to be recognized yet again as a leader in innovation in the 2024 GreenBook Research Industry Trends (GRIT) Business & Innovation Report! In addition, we’re ranked #8 in the list of most innovative full-service companies. Needless to say, we’re over the moon.
The annual GRIT Report is the global market research industry’s guide to emerging trends. Based on data collected from insights professionals across the globe, the report covers a range of up-and-coming industry trends and spotlights key players within the industry.
This year’s edition highlights the research and insights sector’s adaptation to emerging challenges, as well as to opportunities for innovation. Key themes covered include generative AI, the steady rise of full-service research, and increasing executive focus on analytics.
This recognition affirms that our recent acquisitions and expansion to full service and consultancy are paying off. It’s also a testament to our commitment to delivering maximum value to our clients through cutting-edge innovations across our platform and solutions.
We sincerely thank GreenBook and our clients for your continued trust.
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