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Influencers by Toluna: a global panel community

Tap into the power of more than 79 million people around the globe to fuel your market research. Our global panel members are ready, willing, and able to provide the feedback you need, all in real-time to supercharge your decision-making. 

Connecting people and brands

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Meet our Panel

Influencers by Toluna connects brands directly with the consumers that matter most. How do we do it? We’ve developed a community approach to our survey respondent experience. This approach sets us apart as we have built lasting relationships with our members. We’re more than just a survey platform; we are an interconnected, worldwide community.

Access the world

When you engage with our Influencers community, you will have a world of answers and insights at your fingertips. And you can rest assured that you’ll be working with the experts: Toluna introduced the first social voting community in the year 2000 and now boasts communities in more than 90 markets.

Fuel your research with Influencers by Toluna

An engaged community

Our Influencers community doesn’t just reward members for participating in surveys, but also invites them to be part of something bigger: a community where they make their voice count and they feel heard, respected, and rewarded.

Hear from our influencers

Instant insights

Our panel members can easily access our Influencers community via mobile app or desktop. They are always ready to provide the feedback you need, whether they are at home or on-the-go.

Panel Books

Access our panel books to discover our global reach and segmentation capabilities.

Global Community Panel Book

Learn more about our respondent recruitment and panel engagement

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Profile Book

From media habits to household details, our panelists have over 350+ profile points that you can tap into.

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ESOMAR 37

Our answers to ESOMAR’s 37 questions for research buyers

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Social Grade Book

Understand our Social Classification definitions and algorithms.

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Data Quality Book

Why is data quality important for your business? Learn how optimizing your data can improve accuracy, reliability, and overall performance.

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Millennial Panel Book

Learn about key profile points from this unique generation.

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Healthcare Panel Book

Access medical professionals, healthcare decision makers, ailment sufferers and consumers all in one place.

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