Simply Smart

To do research nowadays, I can do it by myself with a DIY platform like Toluna Start. It seems to me like a huge step forward in terms of efficiency.

Antonio Canto​

Market Analyst Manager​

Cardiff BNP Paribas Group

We have a very big research department because we are DIY. Almost all of our quantitative studies are done in house, using panels and survey platforms. We are very agile.​

Gemma Zaragoza​

Head of Market Research and Competitive Analysis​

Telefónica

In order to carry out a do-it-yourself survey, it is essential to have people in-house who have the right skills and time to work on it.

Raffaella Bianchi​

Head of CMI​

L'Oréal

Upskilling is crucial to expand the employees’ research abilities when it comes to DIY. Constant education is fundamental to run in-house research with innovative platforms that can carry out surveys of any kind​

Francesco Bellomo

Media & Consumer Insights Sr Manager

Haier Europe