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Insights e Tendências

Conheça nossos relatórios mais recentes sobre tendências e temas atuais.

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Decoding Crypto Wave 6

Este estudo periódico visa obter uma compreensão profunda da evolução das percepções dos consumidores sobre as criptomoedas, bem como dos hábitos de investimento atuais e futuros. Esta é a onda 6 de um rastreamento global que vimos fazendo desde dezembro de 2021.

Decoding Crypto Wave 6
Barômetro

Barômetro Global do Consumidor Onda 22: Impacto da inflação no consumidor

Os consumidores continuaram a sentir o impacto da inflação global no início de 2023. Como estão reagindo ao aumento do custo de vida? E quais expetativas têm face às finanças pessoais nos próximos meses?

Barômetro Global do Consumidor Onda 22: Impacto da inflação no consumidor

Latest industry reports

A New Age of the Internet: Wave 5

Get an in-depth understanding of how consumers perceive and engage with emerging technologies including Web 3.0, the Metaverse, and NFTs in the latest edition of this Toluna global consumer opinion report.

Economic Outlook for Technology, Media, Telecoms and Entertainment Sector

Uncover the commercial implications of a volatile climate, including its effects on people's financial well-being and their media and technology consumption habits.

FIFA Women’s World Cup 2023

Toluna surveyed a nationally representative sample of Australians and New Zealanders for thoughts on the FIFA Women’s World Cup.

Decoding Crypto W5

Get an in-depth understanding of the consumer outlook on cryptocurrency in 2023 and how financial institutions can play a relevant role in this ever-changing landscape in the latest edition of this Toluna global consumer opinion report.

New Age of the Internet W4

Get an in-depth understanding of how consumers perceive and engage with emerging technologies including Web 3.0, the Metaverse, and NFTs in the latest edition of this Toluna global consumer opinion report.

How Hongkongers shop and travel after COVID

Understand how consumers shop for groceries and other daily necessities and travel post-pandemic.

Changes in Consumer Behaviour of Hongkongers after COVID

A look at the impact of pandemic on how consumers are using Take-away and Delivery Apps.

Assessing Crypto Investment Literacy Across Markets and Generations

Toluna and Bybit partnered on a study that surveyed over 10,500 consumers in 19 markets to understand how the general public view and invest in crypto.

A New Age of the Internet: Web 3.0, the Metaverse, and NFTs (Q4’22)

An in-depth look at the trends of consumer perception and engagement with emerging technologies in the Q4’22 edition of Toluna global consumer opinion report.

Decoding Crypto (Q4’22)

A look at the shift in consumer perceptions and the outlook for cryptocurrency in 2023 following recent market developments in Toluna Decoding Crypto (Q4’22) report.

A New Age of the Internet: Web 3.0, the Metaverse, and NFTs

Toluna conducted second wave of the study to keep track of how consumers perceive and engage with emerging technologies in the ever-changing digital landscape.

Decoding Crypto: Optimism Amidst Crypto Winter

Get an in-depth look at consumer perceptions and the market outlook for cryptocurrency in the third wave of our global consumer opinion report.

New Year's Resolutions in UAE and KSA for 2023

Leveraging 2023 New Year’s Resolutions to identify the priority areas of UAE & Saudi residents and understand their likely spending behavior.

Inflation / Rising cost of living: How are Australian consumers reacting?

A look at the impact of inflation on consumer sentiment and behavior in Australia.

Decoding Crypto: Wave 1

Toluna surveyed 9,000+ consumers across 17 markets to better understand their attitudes and investment habits in the rapidly growing realm of cryptocurrency.

A New Age of the Internet: Web 3.0, the Metaverse, and NFTs

Understand how consumers across the globe perceive and engage with these innovations.

Entrepreneurship, Gen Z’s Most Favoured Career Choice

An in-depth look at Gen Z career choices across India.

How Young India Saves and Invests

Understand youth's attitudes and habits in personal financial management.

How India Travels

Understanding the current trends, sentiments and preferences towards domestic and international travels among India’s youths.

Work Arrangement Outlook in Southeast Asia

Understanding the post-covid work arrangement outlook across SEA.

Understanding Evolving Media Audiences in
 Real-Time

Understand consumer habits in the ever-evolving entertainment sector.

Consumer Behavior in a Recession

How leading brands can adapt during times of ongoing inflationary pressures, geo-political threats and the slowdown of the global pandemic.

Supply Chain in Crisis: How Do Consumers React to It?

A look at the impacts of supply shortages in Australia and New Zealand, and how consumers cope with it.

REPORT

Regional State of Play

The current (December, 2021) mood across Southeast Asia

China Retail: A New Definition of Singles Day Success

Prioritizing customer loyalty can rebalance growth during the world’s biggest shopping festival (and beyond).

Regional State of Play

The current (Q4,2021) mood across Southeast Asia

Consumers lean towards eating healthier

Australians and New Zealanders dietary preferences have been changing.

Regional State of Play

The current (Q2, 2021) mood across Southeast Asia

Reinvigorating Brand Loyalty through Trust, Purpose and Values

PSFK and Toluna bring you a comprehensive report on how brands can ensure they’re listening and tapped into their audiences.

Australians are optimistic about 2021

New Zealanders are optimistic about 2021

What to expect from consumers in 2021

Understanding how Australians and New Zealanders shop

Consumers look forward to 2021

We used the Toluna Start platform to understand how consumers feel about the future.

Is the work from home era ending or just getting started?

We used the Toluna Start platform to understand how consumers feel about going back to the workplace.

Regional State of Play

The current (Q1, 2021) mood across Southeast Asia

ANZ Consumer shift towards sustainability

What can we expect of consumers and their shopping behaviors in 2021

We surveyed US consumers on the Toluna Start platform to understand their shopping preferences

Chill out. Here’s what consumers really think about CBD.

We used the Toluna Start platform to survey 1,000 US consumers to understand their perceptions around CBD and THC within products.

Mobile Gaming

Toluna and Harris Interactive surveyed over 5,000 mobile gamers about their attitudes, usage, and preferences for streaming, ads, and more.

Into the LIght

Understanding what has changed for the ASEAN consumer during COVID-19

Hong Kong Video Content Viewing Landscape 2020

Understanding how Hong Kongese consume video content.

Latest industry reports

Em inglês

Toluna Beverage Packaging

Dados: 2020, País: EUA. Percepções sobre embalagens de bebidas e impacto no meio ambiente.

Em inglês

Staying Healthy – Giving it our Best (Flu) Shot?

Dados: 2020, País: EUA

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