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Ad & Creative Testing

Does your campaign creative resonate? Will it three months from now? Test concepts with your audience and adjust your strategy based on immediate feedback from your customers.

Develop creative that delivers. Optimize messages, and communications methods.

Conduct creative testing at all stages – optimize for results.

Conduct creative testing at all stages – optimize for results.

Test ad recall and valuate ad performance.

Test ad recall and valuate ad performance.

Measure campaign impact.

Measure campaign impact.

Use Toluna Start’s automated, self-service solutions or count on us to help with custom research programs. We’ve built our approaches by integrating award-winning Harris Interactive methodologies into the platform, and offer services to compliment our study designs.

Comms Screening

You have no shortage of great ideas. Now spend time developing the ones that will land best!

Comms Pre-testing

Fine tune your message prior to launch!

Our unique, automated communications testing solution enables you test claims, slogans and ads - with the audience of your choice.

  • Test communications of all forms - video, ad creative, audio and more.

  • Understand overall likability, messaging, call to action, and emotion.

  • Key features - heatmapping, emotional response dial, and timed exposure can be used to maximize impact.

Comms Pre-testing

Comms Post-Testing

Ensure your messaging is delivering as it should.

Our unique, automated communications post testing solution enables you to pinpoint problem areas, and use insights to optimize your next campaign,

  • Understand what elements of your campaign worked or didn't.

  • Evaluate performance against a target population.

Comms Post-Testing

Live Discussions

Know what your target audience thinks about your product, what they like most (and least), your competitors and more. Engage in live discussions with your customers and know what they really think.

Live Discussions

Ready for more?

View our full suite of solutions

Ready for more?

Ready for more?

View our full suite of solutions

Ready for more?

Power your decisions with on-demand insights.

Toluna delivers real-time consumer insights at the speed of the on-demand economy. By combining global scale and local expertise with innovative technology and award-winning research design, we help clients explore tomorrow, now.

Power your decisions with on-demand insights.