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Insights and Trends

Stay ahead of your industry. Tap into our consumer insight reports on current trends and topics.
featured REPORT

Understanding the 2020 Consumer

During the global coronavirus pandemic, Toluna, Harris Interactive, and KuRunData have been conducting a Global Barometer study of consumers in 14 markets. Gain insight into how the coronavirus has impacted consumer around the world by understanding the next normal.

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Understanding the 2020 Consumer

Latest industry reports

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アジャイルなインサイトで新商品開発を強力にしましょう

アジャイルなインサイトで新商品開発を強力にしましょう

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2021年 – 日本人にとって「買い物」はどう変わったのでしょうか。

2021年 – 日本人にとって「買い物」はどう変わったのでしょうか。

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The Rise of Hard Seltzer in a Summer Unlike Any Other

The Rise of Hard Seltzer in a Summer Unlike Any Other

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2020 Consumer: Getting ready to go back to school

2020 Consumer: Getting ready to go back to school

Toluna surveyed 500+ consumers with school aged children. We found over half plan to send their kids to school this fall.
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Markets Studied

Australia, Brazil, China, France, Germany, Hong Kong, India, Indonesia, Italy, Japan, Korea, Malaysia, Philippines, Singapore, Spain, Thailand, UAE, United Kingdom, United States

Nov 05

Wave 12

Discover the findings of our wave 12 study.
Download Wave 12

Oct 14

Wave 11

Discover the findings of our wave 11 study.
Download Wave 11

Sep 23

Wave 10

Discover the findings of our wave 10 study.
Download Wave 10

Aug 9

Wave 9

Discover the findings of our wave 9 study.
Download Wave 9

July 29

Wave 8

Discover the findings of our wave 8 study.
Download Wave 8

JULY 8

Wave 7

Discover the findings of our wave 7 study.
Download Wave 7

JUNE 24

Wave 6

Discover the findings of our wave 6 study.
Download Wave 6

JUNE 5

Wave 5

Discover the findings of our wave 5 study.
Download Wave 5

MAY 19

Wave 4

Discover the findings of our wave 4 study.
Download Wave 4

MAY 4

Wave 3

Discover the findings of our wave 3 study.
Download Wave 3

APRIL 17

Wave 2

Discover the findings of our wave 2 study.
Download Wave 2

APRIL 6

Wave 1

Discover the findings of our wave 1 study.
Download Wave 1

Impact of COVID-19 on Consumer Industries

Access sector-specific reports to understand the impact of the coronavirus on your industry.

The Impact of COVID-19 on Beauty

The Impact of COVID-19 on Beauty

Learn about changes in the use and perception of beauty products.
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The Impact of COVID-19 on Consumer Packaged Goods

The Impact of COVID-19 on Consumer Packaged Goods

Understand changes in purchase behavior and brand perceptions.
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The Impact of COVID-19 on Consumer Health

The Impact of COVID-19 on Consumer Health

See how behavioral changes have impacted health and wellness.
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The Impact of COVID-19 on Financial Services

The Impact of COVID-19 on Financial Services

Learn about the behavioral changes and perceptions of financial institutions including changes in spending habits.
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The Impact of COVID-19 on Media & Entertainment

The Impact of COVID-19 on Media & Entertainment

Gain insight into the changes in media consumption, streaming behavior, and gaming.
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Ready to start knowing?

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Ready to start knowing?

Ready to start knowing?

View our full suite of products

Ready to start knowing?
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