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Big screen advertising is a dynamic space, to say the least. Today
The PACT series part 1 At Toluna (formerly MetrixLab), we’ve been testing packaging
In today’s dynamic cyberspace, establishing a successful social media presence for your brand, products
The ninth edition of the FIFA Women’s World Cup took place in
Rule number 1 of the 7 marketing rules, as defined by Byron
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MaxDiff, which is short for Maximum Difference Scaling, is a technique used
The world around us is ever-changing, and consequently, so is the consumer
It’s no secret that Americans are fond of third-party food delivery apps.
The new year isn’t just for going to the gym or lowering
Introduction Many advertisers are concerned about “copy wear-out” when reusing advertising copy across multiple
Consumers have continued to feel the impact of global inflation in 2023.
