Gen Z Culture Decoded
As the first generation born into a fully digital world, Gen Z
Insights, news, and success stories
Discover our ground-breaking solutions, keep up with the latest trends, and hear from our global experts.
Toluna Unifies Its Global Brands to Power the Future of Insights
[LONDON, 26 MARCH 2025] – In today’s insight-driven world, where expertise, speed,
3 books every researcher should read in 2025
As we look towards 2025, market researchers face a rapidly evolving landscape
Transforming consumer insights: Meet Toluna’s next-gen synthetic respondents
LONDON, February 4, 2025 — Toluna, a global leader in insights and panel solutions, is redefining
AI and data quality: navigating risks and embracing opportunities in market research
AI is transforming the data game, enhancing the speed, accuracy, and depth
10 years of elevating city branding with Brand Fame with Rotterdam. Make It Happen.
The spirit of celebration is strong at Toluna as we celebrate our
How load shedding is shaping media consumption in South Africa
Introduction As digital transformation accelerates across South Africa, media consumption patterns are
Toluna recognized in GRIT’s Top 50 most innovative suppliers of 2024
Toluna’s AI everywhere strategy is a core driver of our continuous pursuit
An inside look into Bayer’s award-winning brand relaunch campaign
Business challenge German pharmaceutical company Bayer is known across the globe for
Trick or treat: meet the ‘ghost complete’
Something scary is haunting the research industry… Speak to any Research Project
New voices on AI: part 2 of our AI Q&A
Last month, I spoke with 2 of Toluna’s AI experts about how AI is
Toluna unveils QProbe: A revolutionary AI-powered tool introducing conversational research to enhance open-ended survey responses
LONDON, September 30, 2024 – Toluna, a leading global insights and research technology