As financial pressures and political instability continue to influence consumer mindsets across the globe, brands need to keep insights at the forefront of the decision-making process to evolve alongside shifting sentiments.
Life satisfaction has improved compared to September 2021, but only 26% of global consumers are confident spending money at this time
Eight in ten global consumers have noticed price increases for fresh food
38% say they’re shopping elsewhere in response to supply chain issues
Nearly half (46%) agree that the rising cost of living is impacting their health and well-being
Household brands around the globe trust Toluna with their need for insights.
Toluna delivers real-time consumer insights at the speed of the on-demand economy. We do what no other insights company can. We combine the industry's first end-to-end consumer intelligence platform, Toluna Start, with award-winning research design, vertical expertise, and a panel of over 36 million consumers.
Harris Interactive simplifies complex decisions with critical consumer intelligence. Harris Interactive sets itself apart by fusing sector expertise and award-winning research designs with innovative tools and technology. This combination delivers impactful insights that keep clients ahead of what’s next.