Test concepts and packaging before launching your next product. Access real-time feedback from your target audience to adjust and refine your product before bringing it to market.
Does your packaging help you to sell more? Packaging is a critical part of your product that often gets overlooked. Keep it current.
Optimize creative and messaging for your next campaign. Test ads in real-time to ensure they resonate with your target audience.
What market gaps exist? Your customers likely know. Engage with your target audience in a branded community to uncover new concepts for your category.
The shelf is a crowded place–make sure your product stands out. Test visibility and recall to ensure you’re visible (and moving).
Speak to the people that matter most--shoppers and non-shoppers alike. Understand who has influence on them within their household. We’ve developed a grocery shoppers panel to ensure you’re directly connected to the people who are buying (or not buying) your product.
Toluna delivers real-time consumer insights at the speed of the on-demand economy. By combining global scale and local expertise with innovative technology and award-winning research design, we help clients explore tomorrow, now.
Blogs related to CPG / FMCG
Blogs from Toluna that might interest you.
Resources related to CPG / FMCG
Resources from Toluna that might interest you.
eBook