Ensure That Your Best Products Stand Out on The Shelf

Simulate an in-store experience with Toluna Start shelf test solution to measure and improve your product's shelf and sales performance. Conduct product market research before your product launch.

Virtual In-Store Shelf Testing Simulation

You’ve developed great concepts, know what will perform best-in-market. Our unique, automated concept testing solution enables you to launch and test up to 12 concepts monadically - with the audience of your choice.

Build virtual shelf tests in minutes to trigger automatic first impressions that may lead consumers to stop and buy your product

  • Create a prototype mock-up of an in-store shelf to test your product on your ideal targeted consumers.

  • Provide consumers with a digital wallet and watch their online shopping behavior.

  • Your products are then presented virtually on the shelf for an immediate association test.

Virtual In-Store Shelf Testing Simulation

Get the Full Picture of Your Product’s Performance Before it Hits the Shelves

Understand if and how your product will perform when compared with competitors. Receive critical insight into what resonates with your target audience and what doesn’t.

  • Survey your targeted audience and understand the impact of shelf-positioning

  • Configure your product based on real-time, web-based data visualization in a realistic environment

  • Remove any purchasing obstacles and improve your customer’s shopping experience

Get the Full Picture of Your Product’s Performance Before it Hits the Shelves

Optimize Your Product Based on Consumer Purchasing Behavior

Understand and learn what draws your targeted consumer base in. Watch your product evolve by identifying winning design elements that create a strong purchase decision.

  • With Toluna Start, you can easily replicate any shelf display or online environment for your product's real-life simulation test.

  • From pricing to promotions to availability and packaging, customize your shelf testing solutions to win on the shelf.

  • Gain needed insights to stay ahead of the competition from revenue to possible cannibalization.

Optimize Your Product Based on Consumer Purchasing Behavior

Unlock Consumer Purchase Behavior With Shelf Testing