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In this recent study powered by Toluna Start, we surveyed a nationally representative sample of 1005 Australians to better understand the impact of the inflation and rising cost of living on consumer sentiment and behaviour.
7 in 10 Australians are either very or extremely concerned about the rising cost of living.
Australians expect to spend on average 35% less, across several areas.
Australians remain hesitant about traveling either domestically or internationally.
Household brands around the globe trust Toluna with their need for insights.
Toluna delivers real-time consumer insights at the speed of the on-demand economy. We do what no other insights company can. We combine the industry's first end-to-end consumer intelligence platform, Toluna Start, with award-winning research design, vertical expertise, and a panel of over 40 million consumers.