An insightful and impactful brand tracking program is your secret weapon for taking decisive action, driving brand growth, and winning market share.
Redesigning your brand tracker? Seeking expert advice? Craving a game-changing perspective? Your search ends here.
This enables us to design and build brand tracking programs that give our clients greater access to flexibility, agility, speed and value, allowing each client to work with our experts, building a brand tracking program that is exactly fit for their (evolving) needs and budget.
You can now build a tracker that is truly fit for the future and obtain insights that will unlock real growth opportunities.
Household brands around the globe trust Toluna with their need for insights.
Vito Petrosino
Senior Director Confectionary Europe, Strategy, Insights & Analytics
Mondelēz
Brenda Fiala
Global VP Strategy, Insights & Analytics
Bacardi LTD
Nicolas Letellier
Head of Insights
AXA Group
Market Intelligence Team
Brand Strategy Department
Asics
MetrixLab brand tracking and campaign evaluation solutions provide very tangible and actionable insights that we can immediately put to work. The team always adjusts and customizes their solutions according to the various needs across our categories and brands in Europe. It’s an approach we really value because one size certainly does not fit all.
Vito Petrosino
Senior Director Confectionary Europe, Strategy, Insights & Analytics
Mondelēz
We appreciate and value our long-term partnership with MetrixLab on brand equity. We continue to evolve and learn together, and I am proud of the best-in-class approach we have built, to support us in our journey for sustained brand growth.
Brenda Fiala
Global VP Strategy, Insights & Analytics
Bacardi LTD
The Toluna - Harris Interactive teams were able to listen to our needs and support us in this programmatic measurement. They were responsive, innovative and provided us with inspiring and actionable insights!
Nicolas Letellier
Head of Insights
AXA Group
MetrixLab, our longstanding partner, provides us with a granular perspective on brand and category levels that we've implemented globally in key markets. MetrixLab's brand tracker is flexible and modular, giving us new and actionable insights consistently. Our teams can easily match this approach with our yearly activities and plan ahead.
Market Intelligence Team
Brand Strategy Department
Asics
This is Behind the Insights, a vodcast series from MetrixLab. In this series, we talk to experts from all over the world to go beyond the data and see what’s really driving today’s hottest topics in insights. In this episode, join MetrixLab Global Brand Consultant Hilary Gaines and Head of Effectiveness at adam&eveDDB Les Binet as they talk about how to succeed in building brands and winning customers.
