Q3 Newsletter 2021

A MESSAGE FROM OUR CEO & FOUNDER

Last quarter, we announced the launch of the industry’s first enterprise insights subscription. This offering provides limitless, real-time access to leading technology, research experts, and consumers across the globe.

This quarter, we’ve placed an emphasis on automation and ease of use on the Toluna Start platform. Insights professionals are strapped for time, and must work efficiently to demonstrate value. With new enhancements to our platform such as automated methodologies around needs identification, ideation, and claims testing solutions, we aim to equip you with the tools to do just that.

In doing so, Toluna is paving the way for clients to identify and use the best solutions for their needs, all under Toluna Start’s end-to-end platform.

We look forward to continuing to support your business. Now and into the future.

Frederic-Charles Petit

CEO & Founder

Toluna

HIGHLIGHTS

Solution Spotlight. We’ve added a range of new automated methodologies within the Toluna Start platform.
Upcoming Event. Catch up with the Toluna team in person at Quirk’s Chicago later this month! Learn more.
Global Consumer Barometer. Reserve your copy of the latest wave of research from our Global Consumer Barometer here.
Client Resources. Find the latest webinars, eBooks, blogs, and more in our Toluna Start Resource Center.

SOLUTION SPOTLIGHT

We’ve added new automated methodologies to the Toluna Start platform

These solutions enable clients to work on all aspects of new product development research more seamlessly by covering each lifecycle stage. Each of the solutions is templated and available within the Toluna Start platform to help clients accelerate the decision process and gather real-time insights quickly, accurately, and easily.

Learn More

UPCOMING EVENT

Meet up with us at Quirk’s Chicago from 9/30-10/1

The Toluna team is hosting a speaking session that highlights the need for flexibility and focus, the power of automation in action, and how to best use NPD and brand health measurement to improve decision-making. We hope to see you there!

Find out more here

GLOBAL CONSUMER BAROMETER

Register for priority access to Toluna’s latest Global Consumer Barometer

Register to receive exclusive access to the latest wave of research from our Global Consumer Barometer. Now in its 17th wave, this special edition report features topics including personal and brand values, as well as the role they play in the consumer path to purchase.

Reserve your copy here

CLIENT RESOURCES

Our Latest eBooks

New Product Development is one of the many automated solutions built within the Toluna Start platform. Gather the data and insights that will inform key new product development decisions in CPG, Finance, and Media by reading our set of NPD vertical eBooks.

Download our NPD CPG eBook

Download our NPD Finance eBook

Download our NPD Media eBook

IN THE PRESS

How Data-Driven Insights are Transforming MarTech

As we emerge from a highly disruptive year, brands are facing immense pressure to keep pace with rapid shifts in consumer needs, desires, and behaviors. Learn how the shift towards ‘always-on’ research is transforming the way brands gain consumer insights in this article from Toluna’s Chief Digital Officer, Phil Ahad.

Read more on Research World

An In-Depth Report on Gambling Attitudes Across the UK and US

In an article originally published on Gambling Insider, Denholm Scotford details the results of our recent ‘State of the Gambling Market 2021: UK & US’ report. Learn about interests and attitudes within gambling amid both the pandemic and ever-evolving legislation in the UK and US.